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In physics, relativity refers to Einstein's theory of time and space aren't absolute like the fluidity of business

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What is on your bucket list?

What is on your bucket list?
Though we can make a new start any day of the week, there is something especially appealing about starting fresh on the beginning of the year. If you haven’t done so yet, now would be a great time to sit in silence, reflect on last year and create your new business bucket list. (more…)

What Message is Your Diversity Campaign Sending?

What Message is Your Diversity Campaign Sending?
Over the past decade, diversity campaigns have become an integral part of major corporations’ marketing and public relations strategies. Often times, these diversity strategies come across as nothing more than a monthly checklist in the minds of consumers. (more…)

How one button is shaping how you shop

How one button is shaping how you shop
Living in a society where technology is constantly shaping our lives...

How to NOT Present Yourself in an Interview

image[6]As the younger generation is starting to apply and interview for higher profile jobs, executives are seeing some interesting interviewees. Maybe the younger generation thinks they do not have to follow interview etiquette. We wanted to create a list of things you still shouldn’t do in interviews and rules you should always follow. (more…)

Executives Can Benefit from Mentors

As top executives, it seems everyone comes to you for the answers to their questions. What about your inquiries? CFO’s face a challenge of not having anyone to lean on when they come across an issue or problem. Since you are the CFO, you may not be as comfortable to run to your boss or a fellow chief officer to seek help. image[7] (more…)

Boost Your Productivity with Food

It’s always good for hard, working professionals with a 40+-hour workweek to learn healthy ways to keep energy up. Coffee is usually a number one choice for boosting energy, but since healthy is the new thing, coffee may not be the best choice. I thought it would be nice to share some foods that professionals could eat on their lunch break and during the day to boost brain power and energy. image[5] Salmon – This is a well-known food that people are encouraged to eat because it reduces the risk of heart disease, cancer and Alzheimer’s.  What is not known is that salmon can also enhance memory and cognition. The Omega 3 is an important fatty acid that makes it the number one brain food. It is also good for skin and hair health. (more…)

Using the Art of Advertainment for your Brand

Many companies strive to be memorable to consumers so they buy in to their imagebrands through advertising. Advertainment is a portmanteau of advertising and entertainment. This can be anything from television, movies, songs and radio ads. This objective is to provide the consumer with an advertisement that is also entertaining so the viewer will not get bored. Advertainment can be a challenge but can be rewarding to the company who accomplishes it. (more…)

Investing in Your Business for a Big Payoff

Whether you are starting a new business or wanting to expand your current business, there are a few things that you need to invest in to make it successful. (more…)