“When it comes to the strategy, execution and metrics you are right on.
Wow, Baker Creative is good at what they do. You really understand how social media and PR work to reach nationally while directly influencing Virginia. The research and focused efforts are really making a positive difference and is typically not seen in our industry. “
Virginia Oil and Gas Association (VOGA)
Public relations
We live in a nonstop digital cycle that’s transformed PR.
Modern PR turns compelling content into connection — and presence into power.
Baker Creative has been a contributor of content to mainstream media outlets such as Mashable, Fox News NY, CBS, Huff Post, Fast Company, Crain’s New York Business and many more. Our team has past experience working with celebrities such as Oprah Winfrey.
Baker Creative has also been a publicist for several national speakers, key leadership and leading authors. We understand what it takes to get your story noticed and in front of the right audiences to be heard.
Great communication isn’t a nice-to-have—it’s your edge. It builds trust, unites teams, and powers growth.Clear, united communication wins—inside and out. It earns trust, boosts performance, and drives real growth.
Baker Creative has also been a publicist for several national speakers, key leadership and leading authors. We understand what it takes to get your story noticed and get your story in front of the right audiences to be heard.
PR & Reputation Intelligence Services
PR audits & data-driven strategy
End-to-end crisis comms framework (assessment → execution)
Omnichannel media engagement (digital + traditional)
Digital newsrooms & interactive media kits
Internal comms systems & corporate narrative design
Influencer mapping & partnership activation
Community impact strategies & sentiment monitoring
SEO-optimized content: blogs, thought leadership, podcasts, keynotes
Spokesperson alignment, coaching & media simulation
Reputation analysis, stakeholder outreach, and trust-building assets
HUMAN RESOURCES
Human Capital
Employer branding is essential for securing top talent
When deciding on where to apply for a job, 84% of job seekers say the employer's reputation is important.
Whether you send the message via internal marketing collateral, mission statements or frequent connections with the C-suite, you must show that HR’s purpose is to partner with the business in the pursuit of strategic business goals.
In any industry, competition can appear overnight. Your edge? Talent. HR plays a critical role in attracting, developing, and deploying the right people—making human capital your greatest advantage.
In this world of ``War for Talent``, well-planned Employer Branding strategy can be a huge competitive advantage that sets you apart from their competitors. Baker Creative can Assist with recruitment and retention strategies to create the right culture for your brand to drive long-term sustainability and reduce turnover.
Top companies use advanced employer branding and recruitment marketing tactics to differentiate their employer brand. Because people's needs evolve.
Your EVP defines why people want to work for you. HR data helps ensure it stays relevant and competitive.
Strong brands attract better talent. Data-driven employer branding boosts retention, engagement, and performance.
HR Services:
• HR customer service training
• Assessments and best practices
• Corporate communication
• Content and education
• Employee social media and intranet strategic planning and management
• Reputation management
• Team building
• Leadership training and retention solutions
• Coaching supply chain partners to elevate diversity programs
• Assessing staff realignment and work flow processing due to acquisitions and growth
• Expanding bandwidth effectively to hit deadlines
• Addressing a culture of nepotism and cronyism blocking staff’s ability to get things done
• Blending merged workforces effectively
• Assessing benefits programs and workforce initiatives
• Internal kick offs and special events
• How to and corporate videos, animation
• Public relations and leadership media training
• Providing board and executive training
• Repositioning DE & I strategies to avoid business disruption
• Unifying departments and divisions to function in unison
• Partnering with ERG groups to avoid cultural silos
• Annual reports, white papers and case studies
• Microsites and intranets
Let’s Talk
