Source:Quickframe
The global influencer marketing segment is worth $47.8B — with 578% ROI
60% of people finding it difficult to produce content consistently (source: Zazzle). We understand what customers and news outlets are looking for.
Influencer marketing can dictate how a patient views palliative care to what’s the hottest thing on the runway this season. Culture, economy, psychographics, personal history, education and family can shape a customer’s perception and buying journey. This type of marketing works because it uses tactics like word-of-mouth marketing and social proof. Customers trust their peers, friends and people they admire more than brands.
Baker Creative has been a contributor to leading brands such as Cisco Systems and a macro influencer on Youtube and LinkedIn. We understand what influencers want and are looking for and know how to target, engage and leverage the right macro or micro influencer to amplify your message to educate and influence your target audience.
We connect your brand with the key influencers identified to be the right fit for your target audiences.
Influencer marketing services:
• Campaign planning and strategy
• Influencer research and identification
• Relationship and opportunity management
• Events and influencer activations
• Product sampling and swag kits
• Social media takeovers
• Social listening and engagement
• Message development
Only 23% of millennials have a relationship with brands and 50% say they have brand complaints that have not been addressed. – Inc. Magazine
Online missteps can cost a company valuable time, loss of followers, lack of credibility, degrade the customer experience and ultimately lose money. Baker Creative can evaluate, strategize, build custom content and deliver strong metrics to capture the attention you seek.
In our award-winning approach, we combine behavioral science, cultural insight, and data to elevate the customer voice—so teams can refine products, improve operations, and create seamless, end-to-end experiences.
Social media listening and research can help you:
• Forecast and provide an early warning about a potential brand crisis
• Evaluate and beta test new concepts, ideas and solutions
• Customize your products, services, add-ons and features to meet the needs and wants of your customers
• Increase customer retention
• Serve your customers what they really need
Baker Creative can help you to attract and convert new customers, as well as retain and empower existing customers, which has an even higher return on investment (ROI). We are compliant with the Health Insurance Portability and Accountability Act (HIPAA). We are experienced in dealing with sensitive issues in the medical industry.
Social Media Services:
• Strategy development, messaging and engagement
• Online reputation audits and management
• In-house “Gab Lab” to gather online market intelligence
• Social channels and media audits
• Customer service assessment and sales strategies
• Social media crisis planning, engagement and management
• Product/service testing
• Human resources (HR) social media policy plans
• Social media monitoring and analytics
• Forecasting behaviors
• Social media advertising, campaigns and promotions
• Brand sentiment evaluations
• Customer and shopper insights
• Improve search engine optimization (SEO) and social media optimization (SMO) rankings where online visibility and customer interaction meet
• Social media policy development
• Creating online brand engagement guidelines
• Brand voice and brand standards development
• Content creation
• Social listening
• Online review site monitoring and management
• Social media marketing and ads management
CONTENT
60% of people find it difficult to produce content consistently
(source: Zazzle)
How do they want content written to engage readers and viewers, incorporating search engine optimization (SEO) and relevant facts to back up your credibility? Baker Creative has delivered high-quality content in a variety of industries, from medical to consumer to education to business-to-business. We can easily break down complicated topics and concepts and deliver them in easy-to-follow content.
We can produce high-quality multimedia content such as interactive annual reports, multimedia newsletters, brochures, infographics, custom animations, podcasts, how-to and online videos.
This can help you:
• Hit tight deadlines
• Get more done with limited personnel
• Expand your brand's ability to offer multimedia-rich content to your marketing mix
• Increase customer retention
• Create sharable content
• Creative memorable content that will attract the right type of customers
• Improve online SEO to your website or of your social media channels
• Educate audiences on complicated topics easily with break thru content
Baker Creative helps you attract and convert new customers—but retaining and empowering existing ones delivers even greater ROI. We're HIPAA compliant and experienced in navigating sensitive issues in the medical industry.
Content Marketing Services:
• Thought leadership
• Online reputation audits and management
• In-house “Gab Lab” to gather online market intelligence
• Multimedia annual reports and sales presentations
• Brand sentiment evaluations
• Trend tracking
• Behavior forecasting
• Video and animation
• Identification/development of influencers
• Blogger relations
• Infographics
• Ghost writing
• Blogging
• White papers
• Podcasts and webinars
• SEO optimized content
• AdWords management
• Landing pages
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