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Baker Creative > Blog > 2010

Top Ten Strategies for Child-centered Marketing.

Businesses that market their products to children continue to stumble upon extremely successful marketing techniques that capture both children and their parents and create a buzz about their product or service

Reaching the Youth Market.

With estimated spending by 14- to 34-year-old consumers at more than $1.2 trillion dollars annually, it’s not surprising that more and more businesses are focusing on new ways of communicating with this segment of the population.

Facebook – It’s All About the Networking.

Facebook’s slogan says it all – the social networking site is there solely to help you “connect with friends and the world around you.” But is this actually the case? According to a study conducted by ReD Associates, the majority of social media users

Is Your Product Selling Itself?

It’s the number one question of all businesses: “How useful is my product to my customers?” But ironically, most marketers are so concerned about other questions that they forget to address this major issue.

Using Twitter More Effectively to Promote Your Business.

According to an analysis done by Hitwise, less than .2 percent of people who use Twitter visit news and media sites from their Twitter accounts. But research also showed that Facebook users accounted for 3.64 percent of the visits to

Is Brand Loyalty Dead?

Has loyalty started to decline in today’s business world? As budgets are shrinking and demands are growing, we often look for the best deal – which often happens to be the least expensive option. But is it going to cost you in the end?

De-stress by Being a Better Business Professional.

Developing professional relationships is rarely an easy task. The simple combination of different personalities, ideals, and concepts often makes for a difficult initial challenge. So, you’ve formed a partnership.

Building Small Business Credibility.

So your small business is in need of credibility. What’s the first thing you should do? Some say it’s as simple as building your brand. In the business world, your brand is only as strong as the reputation that precedes it.

Are We Addicted to Social Media?

With the creation of Twitter, Facebook, Instagram, LinkedIn, and the numerous other social media sites popping up daily, the issue of social media addiction has become a frequent topic of discussion.

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