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Why connecting cross-functional silos matters

Remember the kid in school who propped up books around his desk to prevent others from peeking at his paper? He was operating in a silo apart from others. Wanting a little privacy during a test situation is understandable, but operating apart from other kids continually is not socially healthy. It doesn’t fare so well […]

Building a business to succeed

You may be thinking of taking matters into your own hands and starting a business of your own. Or, perhaps you want to strengthen the one you have.

Tips to reposition during uncertain economy

Before the pandemic, “pivoting” was a word more frequently affiliated with a nimble professional athlete, not an ordinary business. Repositioning has become a necessity and is good practice to continue monitoring when the pandemic is no longer the focus of the world.

What is on Your Bucket List?

Though we can make a new start any day of the week, there is something especially appealing about starting fresh at the beginning of the year. If you haven’t done so yet, now would be a great time to sit in silence, reflect on last year and create your new business bucket list.

What Message is Your Multicultural Campaign Sending?

Diverse marketing team discussing multicultural campaigns in a modern office
Over the past decade, multicultural campaigns have become an integral part of major corporations’ marketing and public relations strategies. Why Multicultural Campaigns Miss the Mark Often times, these diversity strategies come across as nothing more than a monthly checklist in the minds of consumers.

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