Planning is powerful tool in uncertain times

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Planning is powerful tool in uncertain times

Planning is powerful tool in uncertain times
Every new administration -- whether presidential or corporate and regardless of the era -- brings about change. (more…)...

Tips to building a positive work culture

Tips to building a positive work culture
Great ideas and products sometimes get lost when an organizational culture is mired in toxicity.  Regardless of distractions, associates need to remain focused (more…)...

Building a business to succeed

Building a business to succeed
You may be thinking of taking matters into your own hands and starting a business of your own. Or, perhaps you want to strengthen the one you have. (more…)...

Employee advocacy helps drive brand reputation

Employee advocacy helps drive brand reputation
Employee advocacy – the promotion of an organization by its own staff – is increasing in popularity, recognition and value. (more…)...

Cuthbert selected for Chief Marketer ‘Market Like A Mother’ Award

Cuthbert selected for Chief Marketer ‘Market Like A Mother’ Award
Baker Creative wins national marketing award Michele Cuthbert, founder and creative director of Baker Creative was one of eight women nationally selected to receive Chief Marketer’s ‘Market Like A Mother” Award in the agency category. (more…)...

Tips to reposition during uncertain economy

Tips to reposition during uncertain economy
Before the pandemic, “pivoting” was a word more frequently affiliated with a nimble professional athlete, not an ordinary business. Repositioning has become a necessity and is good practice to continue monitoring when the pandemic is no longer the focus of the world. (more…)...

Talent Management

Talent Management
A critical component of any business is its people. Talent management encompasses things like workforce planning, recruiting (also known as talent acquisition or TA), employee engagement, performance management, succession planning and other factors. (more…)...

What is DEI & B?

What is DEI & B?
These key terms are intended to ensure an organization’s population and culture are aligned and include and incorporate a population of employees that is both consistent with the community it serves and supported as employees of varying backgrounds....

Baker-Creative won best place to work by making a difference in their employees lives and their community

Baker-Creative won best place to work by making a difference in their employees lives and their community
Baker Creative was selected as a winner in the Best Workplaces in Ohio Awards. (more…)...

Baker Creative adds new offices

Baker Creative adds new offices
Baker Creative announces the establishment of satellite offices designed to serve the firm’s worldwide roster of clients even more effectively. (more…)...