Facebook's slogan says it all - the social networking site is there solely to help you "connect with friends and the world around you." But is this actually the case?
According to a study conducted by ReD Associates, the majority of social media users (more…)...
It’s the number one question of all businesses: “How useful is my product to my customers?” But ironically, most marketers are so concerned about other questions that they forget to address this major issue. (more…)...
Using Twitter More Effectively to Promote Your Business.
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According to an analysis done by Hitwise, less than .2 percent of people who use Twitter visit news and media sites from their Twitter accounts. But research also showed that Facebook users accounted for 3.64 percent of the visits to (more…)...
Has loyalty started to decline in today’s business world? As budgets are shrinking and demands are growing, we often look for the best deal - which often happens to be the least expensive option. But is it going to cost you in the end? (more…)...
De-stress by Being a Better Business Professional.
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Developing professional relationships is rarely an easy task. The simple combination of different personalities, ideals, and concepts often makes for a difficult initial challenge. So, you’ve formed a partnership. (more…)...
Small Steps Can Lead to Big Changes in Your Business.
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There is quite a misconception about what branding, public relations and social media's functions are in business. Some consider a logo a brand while others view PR as smooching. (more…)...
The singles crowd. More than 117 million American adults. College students, workaholics, single mothers, widows. You name the title, and they’re lumped into that large group that many agencies and companies are finding (more…)...
Could Your Agency be in Need of Some Spring Cleaning?
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Organization and focus are key in the advertising world. So why not periodically take the time to de-clutter your agency? By identifying the key aspects of your agency's business, you can streamline your efforts and reach greater success. (more…)...
So your small business is in need of credibility. What's the first thing you should do?
Some say it's as simple as building your brand.
In the business world, your brand is only as strong as the reputation that precedes it. (more…)...
With the creation of Twitter, Facebook, Instagram, LinkedIn, and the numerous other social media sites popping up daily, the issue of social media addiction has become a frequent topic of discussion. (more…)...
