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Is Your Product Selling Itself?

It’s the number one question of all businesses: “How useful is my product to my customers?” But ironically, most marketers are so concerned about other questions that they forget to address this major issue.

Is Brand Loyalty Dead?

Has loyalty started to decline in today’s business world? As budgets are shrinking and demands are growing, we often look for the best deal – which often happens to be the least expensive option. But is it going to cost you in the end?

De-stress by Being a Better Business Professional.

Developing professional relationships is rarely an easy task. The simple combination of different personalities, ideals, and concepts often makes for a difficult initial challenge. So, you’ve formed a partnership.

Building Small Business Credibility.

So your small business is in need of credibility. What’s the first thing you should do? Some say it’s as simple as building your brand. In the business world, your brand is only as strong as the reputation that precedes it.

Are We Addicted to Social Media?

With the creation of Twitter, Facebook, Instagram, LinkedIn, and the numerous other social media sites popping up daily, the issue of social media addiction has become a frequent topic of discussion.

Client Relationships: 7 Simple Rules.

We all know that client relationships are important. Being creative and resourceful is essential to maintaining and growing your client base. Wendi McNeill, owner of Charli Jane Speaker Services,

Overwhelmed by Social Media Planning?

In this uncertain, fluctuating marketplace I often hear CEOs, business owners and middle managers who share a common perception of social media. Fear of the unknown. Fear that if I speak on Facebook, Twitter etc.

Does Your Business Practice What it Preaches?

What are we to think when companies don’t practice what they preach on a business level? Part of Petsmart’s messaging to their customers is to bring your dog to the store as an extension of your experience.

Did the Internet Kill the Video Star?

Ever wonder what happened to the video star of yesteryear? Remember when MTV actually meant videos on TV? The recording industry has changed a lot in the last few years. Blockbuster, big-budget videos don’t dictate record sales anymore.

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