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Care About Your Reputation?

Care About Your Reputation?
Lately, I have seen several instances of local politicians or movie stars sending out PR blasts, and even a local press conference, to let people know they are either getting a divorce or in some cases 'working through' issues. (more…)...

Social Media Strategies: Do More With Less Time.

Social Media Strategies: Do More With Less Time.
Time, energy, and funding resources are scarce.  Before you know it, an hour and a half have been lost on social media. Tools can be frustrating if you don't utilize your precious time well. After all, time is money that we can never get back. (more…)...

Addicted to Reality TV?

Addicted to Reality TV?
In some ways reality TV has replaced the typical soap operas. VH1 and MTV shows are almost totally scripted, and every reality show has to have some sort of production set up. But for the majority of reality shows the characters are encouraged to be themselves. The more realistic the show, the more legs it seems to have. These shows are extremely...

Insight Into the Power of Women Spending in the Global Marketplace.

Insight Into the Power of Women Spending in the Global Marketplace.
We are continuously doing research on "why she buys" to give us insight into the impact that female consumers have on the marketplace. Much of what we learn in school is based on the age-old rules that were established when men ran the show. Not so much anymore. (more…)...

Frustrated By Not Landing an Interview? Job Applicant Tips.

Frustrated By Not Landing an Interview? Job Applicant Tips.
Frustrated by sending out what seems like hundreds of resumes with little success? Let me give you a few tips that will help you stand out among the sea of applicants who apply for jobs every day at our company, Baker Creative. (more…)...

Is social hacking the next thing to look out for?

Is social hacking the next thing to look out for?
With all of the social media tools available to day like Facebook, Twitter, LinkedIn, High5 etc..., how can we really feel secure in our postings? (more…)...

Turned down by jobs lately? Job tips for landing on your feet.

Turned down by jobs lately? Job tips for landing on your feet.
I am the CEO and have the final say when someone is hired at my company. I thought it might be beneficial to offer some useful tips on how to get hired in this economy. A perspective from the other side... of the desk I mean. We are currently trying to fill 3 new positions. It's quite surprising ...

How to build trust with social media

How to build trust with social media
Last week Nielsen released the 2009 Global Online Consumer Survey of over 25,000 Internet consumers from 50 countries.  The survey covers degrees of trust consumers have for advertisers/brands. Online people trust others opinions more than ads and the media. For example, the newspaper industry has ...

Old school social media application

Old school social media application
In a dark nightclub a secret was spreading around the room like wildfire. A message passed from person to person. The crowd anxiously awaiting the outcome of things to come. The singer on stage was rocking her heart out when she was suddenly interupted by a stranger asking her to marry her. Out o...

Take a moment to get inspired…

Take a moment to get inspired…
I noticed on the 6:00p.m. world news there was the coolest story. It was about people donating kidneys to others. They under went the surgery (more…)...