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Baker Creative > Blog > 2010

Tips for Shameless Self-promotion…Blog Style.

Many professionals use blogs to further the message of their industry and/or discuss hot topics and trends. If done properly, their blog can help lead to bigger and better opportunities. However, the web is littered with blogs that started with the best of intentions,

Branding is More Than Your Logo.

“It’s what a company looks like.” “It’s the symbol a company uses.” “It’s where you burn a symbol into your arm.” Above are some answers you might receive if you were to ask, “What is branding?”

Is Being “Invincible” Holding You Back?

Do we ever really learn from others’ mistakes or do we really have to live through the same experience? We all have thought we were invincible at some point in our lives and a small part of us may still think we are.

Contracts-Look (Thoroughly) Before You Sign.

Check the fine print—one of the cardinal rules of business…and life. When working with freelancers and vendors, companies and individuals need to make sure they know what they are getting into. Present ventures that seem like nothing at the time may turn out to be HUGE in the future.

Are Women Finally in Charge?

On “The Today Show” today, there was a piece about women finally ruling the world. There are more women going to college and currently in power positions. If we are ruling the world, why does the boys club still exist?

Is PR Dead?

A study by the Oriella PR Network found that approximately 75 percent of “targeted” press releases were still useful according to an article from PRNewser. As a reminder, follow these crucial tips to ensure your press releases don’t go unnoticed:

Is “Good Enough” Really Good Enough for Your Business?

Many professionals at some point in their careers have approached a deadline scrambling to complete a project. Many questioning if they have given their best effort. Or, half-heartedly finish a task they are not too thrilled about, just to get it out the door.

Would You Say Anything to Get a Job?

Are you setting yourself up for unhappiness? Many candidates today apply for jobs they are not well suited for, apply for positions their skills don’t fulfill the basic criteria of, or even apply for a part-time job when they really wanted a full-time one.

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